The done-for-you CRM built specifically for law firms. Manage your pipeline, automate follow-up, book consultations, collect payments, and grow your reviews — all from one platform.
Most law firms run on 5-10 disconnected tools — a CRM here, a scheduling tool there, a separate texting service, another one for reviews, and a spreadsheet held together by prayers and conditional formatting. Cogent CRM replaces all of them with a single platform purpose-built for legal practices. Every lead, every client, every follow-up, every payment — one system, fully automated, branded to your firm.
Visual pipeline built for law firms: Lead → Consultation → Retained → Documents → Filed → Discharged. Drag-and-drop case progression with automated stage triggers.
Clients book consultations directly from your website. Automatic confirmations, reminders, and no-show follow-ups. Syncs with your existing calendar — no double entry.
Send and receive SMS from your firm's business number. Automated follow-up sequences for new leads. Email campaigns, drip sequences, and appointment reminders — all from one inbox.
Built-in AI phone agents answer calls 24/7, qualify leads, and book consultations directly on your calendar — during the call. Never miss another lead after hours.
Automatically request reviews from satisfied clients after case closure. Monitor and respond to reviews across Google, Facebook, and 60+ directories — all from one dashboard.
Send invoices, collect retainer deposits, and set up payment plans — all inside the CRM. Clients pay online via credit card or ACH. No more chasing checks.
If-this-then-that automation for your entire practice. New lead comes in? Auto-text, auto-email, auto-assign, auto-tag. Case stage changes? Trigger the next action automatically.
Your clients see your brand, not ours. Custom domain, your logo, your colors. Cogent CRM powers the engine — your firm owns the experience.
No DIY setup. We configure your pipeline stages, automation workflows, calendar booking, review requests, and payment processing — all customized to your practice area.
Your website, phone system, Google Business Profile, email, and social media — all wired into one CRM. Every lead and client touchpoint captured automatically.
The CRM handles the busywork. You focus on practicing law. Leads get followed up, appointments get booked, reviews get requested, and payments get collected — on autopilot.
“Never tell me the odds.”Han Solo — The Empire Strikes Back Your pipeline doesn’t need hope. It needs automation.
The leader in law firm intake automation • As featured in Legal Business Outlook • Serving law firms since 2007
A few of the firms that run their practice on our platform
“I highly recommend Cogent Marketing for online marketing, lead generation, lead follow up and general customer relationship management software.”Charles Laputka — CEO, Laputka Law Office
“This team both builds and maintains and optimizes your platform for the most exposure.”Christine A. Kingston — Surf City Lawyers
“The team at Cogent Marketing is responsive and helpful whenever I need changes or updates made.”John Razumich — Razumich & Delamater, P.C.
“Cogent CRM is just amazing. Our review count has skyrocketed without us having to lift a finger. Easy to use and completely automated.”Jennifer Blake
“I literally could not run my business without them. I have used many other companies in the past and was always disappointed. They take the time to figure out what we need and then execute a plan that fits those needs.”Jason Roach — Attorney
“Fabulous service on a consistent basis — which is extremely rare in this day and age.”Jeff Kelly — Kelly Law Office, Georgia
“We used to work with one of the big juggernauts in law firm marketing for a lot of money and had good success, but since we transferred over our results have gone through the roof and cost us a lot less.”Verified Attorney
“Head and shoulders above most web designers and developers. Easy to communicate with, dependable, does what they say, exceeds expectations in results.”Verified Attorney
Your Practice Command Center
Grow Without Headcount
Close Faster, Get Paid Faster
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Your next client called, texted, and filled out a form. Did anyone respond? Resistance to automation is futile — and expensive.
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